Duolingo Is Still Worth Buying & Holding At All-Time Highs

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Duolingo ($DUOL) stock has been on a tear. After surging more than 190% over the past year, the stock now sits near all-time highs, fueled by a string of strong earnings, accelerating user growth, and the company’s aggressive rollout of AI-powered features. For many investors, that kind of run might feel like a signal to step back and wait for a better entry.

But what’s happening under the hood at Duolingo is not just another momentum trade. It’s a fundamental transformation—one that’s expanding its addressable market, deepening its moat, and driving top-tier margins in a highly competitive space.

Duolingo remains one of the few consumer software names with both high growth and high profitability, underpinned by viral product adoption and a highly engaged user base. Despite its already impressive performance, the stock is still worth buying and holding. Let’s break down why.

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